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  • Writer's pictureG. K.

Why your business needs a mobile app (part 2)

Do you have an e-commerce site? This is why you also need a mobile application to ensure your success in the e-commerce industry.

It's an age of smart phones and it is the fastest growing industry where mobile applications play an important role in connecting people. Every business needs a mobile application and it is more real in the case of e-commerce companies.

According to a Gartner survey, if you only have an e-commerce website, you lose at least 60% of the potential traffic that can come through mobile apps. The way we communicate with our friends, family and relatives today has changed a lot and is completely dependent on mobile phones and the Internet.

Do you want to wish for a birthday? Send message to whatsapp. Do you want to send a gift to your loved ones? Send a gift online and much more through apps and mobiles.

So why do you think it's different for e-commerce?

Let's take a closer look at the reasons why mobile applications are so essential for an e-commerce business.

1. User preferences and awareness: - About 80% of users say they prefer mobile apps for shopping through mobile browsers. Mobile applications make shopping safe and easy. Cookies help them remember the URL and so there are login problems. Every time they store their items, they always appear stored in their applications, which makes it easier for them to make purchases.

2. Easy payment options: - While the mobile app has been developed, it provides secure payment options for an easy shopping experience. This simplifies the buying process.

3. Stay connected socially: - Mobile applications encourage the sharing of social networks through their applications. So if you work harder and let your customers advertise and promote for you, then sharing your social media IDs on Facebook, Instagram, Twitter and other social media sites will help you create more audience and customers.

4. Easy access and maintenance: - Mobile applications are a kind of easy and convenient choice to get in touch with your customers and business. There are some issues with external or other applications, such as if the developer decides to stop supporting the application and you are left without functionality and help, then mobile applications are your right hand.

5. Promotional notifications are important: - Notifications are very important because they help you do half of your work, such as giving these special offers to customers, also when you want to make a sale or some special discounted products. Push alerts can be location-based, letting you know which customers are interested in what. It can definitely help you increase sales.

6. Mobile applications create a brand: - Put your brand and product center with the help of mobile application in the form of pop-ups and ads. The applications are like the ears and eyes of the buyer. Customers always see what appears on the screen, so why not your brand and products. All this can only happen due to mobile applications.

Concluding here, I just wanted to say that in this digital age we have digital solutions available for finding, targeting and transforming the market. A custom mobile application is one such way to increase your chances of success.

Take advantage of this technology and take your e-commerce business to this dream level

Whether you prefer native applications or platforms, mobility experts will provide appropriate suggestions and suggestions for increasing your sales.

Contact us and we will create amazing mobile applications to complete your digital presence.

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